Using the Pay Per Glance Model
As we all know, Internet Adverting is a multi-million dollar industry. The model is simple, the business pays for every advertising click or impression from […]
Telstra & ANZ go live with Longreach at Qantas Airport
Eye Corp has just announced that Telstra and ANZ are the first advertisers to use the ‘Longreach’ system. This is Eye’s newest digital Out of […]
How much does Anonymous Video Analytics costs?
Anonymous Video Analytics is a method of counting the number of viewers (could be based on Gender and Age) who have actually looked at an […]
Harvey Norman Goes Digital
Harvey Norman is one of Australias biggest advertisers across TV, print and also online. Harvey Norman has installed a network of digital signs in its chain […]
Advertising Digital Signage networks
Last week I was at my local shopping centre and noticed that they installed digital signage. The setup was as follows: There were two 47″ […]
Digital Signage and audience measurement tools
Last year we noticed a number of companies launching their audience measurements tools as part of their digital signage solution. The solution normally consists of […]
Construction for Large-scale Digital Signage
Written by Guest Blogger: Drake MacDonald from ConstructionManagement.net In recent years, large-scale digital signs have become one of most popular forms of advertising and communication. […]
The complete digital signage tracking solution
If you’re a business and are new to digital signage, the first thing that you might wonder is “How will I earn revenue through digital […]
Digital Signage: Does size matter?
In the past several years, there has been a significant growth in the Digital Signage industry and this growth has meant that large hardware and […]
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